Archive for Brand News
February 7, 2010 at 11:14 am · Filed under Brand News, Multimedia, Net Commerce
I just want to know what makes the world go round. Organizing the information and sharing it with others is the best way to learn and to make sure no one has to reinvent the wheel. Then again, if I couldn’t share my information with the world I would undoubtedly go do something else, so maybe I’m not entirely selfish.Recent data suggests that the vast majority of people spend a portion of their time regularly listening to the radio. So, if these people were to include your target market, might it make sense to send them a little message about you services or products?
I was listening to radio 2 the other day on BBC radio and I heard the news. I was genuinely impressed with how clear the newsreaders have been speaking. Whenever, I try and speak within the microphone or even just leave a message on my telephone, I sound all weird! Voice works on a subconscious level even more than on a conscious level. There is voice detection technology used by law enforcement agencies and in corporate espionage. It works much like a lie detector”but without the person being judged knowing that its happening. Some with the most effective within the business while in the voiceover arena consist of Steph Bower and some of that crowd. You may possibly think the radio announcers you listen to on a every day basis are awesome at what is known as the “Ad Lib” inside company. Most of them aren’t. What these are is professional, creative, funny and most importantly prepared. Quite a few prime morning shows have specialist writers who are behind the scenes feeding material on the “on air talent” as the indicate progresses. Other people expend hours researching current events and planning what will be included inside the day-to-day exhibit.I communicate with my agents via text exclusively but most of my clients still prefer the phone initially. I find that after the client is comfortable and realized that I text as well then they send more texts than calls typically.
That’s because, frankly, I will not normally discover it incredibly hard to have return calls from the voice mail messages I leave. Not even from complete strangers, renowned authors, top-level executives, and so on.
January 26, 2010 at 3:54 pm · Filed under Brand News, Online Marketing, Promotion
Speaking clearly is problematic (as long as those duties are not crucial to the job, an available place for the worker to go to be alone for quiet time to help relieve the demands of the job, rest breaks to prevent stimulus overload and exhaustion, job restructuring, part-time or modified work schedules, reassignment to a different position, acquisition or modification or workplace equipment or devices, training materials or policies in baille or a simplified language, provision of readers or interpreters (disability rights center). Many employers are willing to work with former employees hoping to return to work after brain injury, particularly if they were in good standing prior to their accident/injury. Often times, an agreement is reached which will allow the individual to return to work on a gradual basis as their strengths and abilities increase. To raise the individual’s rate of success, the professional staff continues to follow them and provides assistance to the employer and worker as barriers and/or weaknesses are identified. For example, if the individual is having a challenging time remembering what tasks to do, it may be recommended that they carry a notebook to write down what is asked of them. This allows them to perform the tasks of their job and gain confidence while alleviating the frustrations and burden from the employer.
Clear Speech: Practice
- Two other processes can result in indistinct speech. With these examples, when you appreciate the induce, you will recognize the answer and master the ability to talk well
Tense Voice, Big Pitch
- The other end of the spectrum is a distressed voice. Some have developed a habit of talking in a distressed voice as part of their normal conversation. It is hard to describe but when you hear someone do it, you will know it.
- The speech rather than resonating in the mouth, comes from the throat and sounds deeper, raspy, and forced. So even though you have clear speech, it is indistinct
- Speaking too fast could likewise result from nervousness or from habit. It will make speech difficult to grasp. Unlike playing a recording at a faster speed, it inhibits the ability to enunciate the words and speak clearly.
- Slurring phrases or running them together can be the result of a learned behavior or cultural behavior. Additionally , it includes dropping syllables indiscriminately or as a cultural norm. These should be corrected to to talk simply and distinctly.
July 9, 2008 at 5:44 pm · Filed under Brand News
Obviously your introduction bio should vary according to what group you are addressing. An introduction in front of the Securities and Exchange Commission would be different than the bio introduction used for a speaker about to give a high school commencement address, even though it is the same speaker presenting. But another consideration is how long your bio should be for a particular audience. Different audiences who are listening to you in different formats need different lengths of a bio.
I was delivering a media training teleseminar recently and had emailed the bio off of my web site that is appropriate to public relations people who deal with media training clients. It seemed like I had done my homework, right?
Wrong!
The bio I sent was perfectly fine for someone to READ SILENTLY on a web page, but it was much, much too long to be read by the moderator aloud at the beginning of the teleseminar. I realized my error right before the teleseminar was too begin when I saw the long bio to be use and figured out it would take about 5 minutes to read aloud.
5 minutes is way to long to read someone’s bio when the teleseminar is only an hour long. It was too late for me to get a new bio to the moderator introducing me and too much for me to ask her to shorten it on the spot. She dutifully plowed through the entire bio. When she was done, I almost felt like falling asleep.
Fortunately, I recovered once I was able to hop in with the meat of the seminar. But the point is I shouldn’t have to “recover” in any presentation, and neither should you.
With proper planning, you can time every aspect of your presentation, including the introduction, to flow properly and with the right length. With a teleseminar I would recommend you keep an introductory bio to 30 seconds60 seconds tops!
How long is your introduction? There is only one way to find out. Read it out loud in a conversational tone of voice and time it. If it’s too long, chop away until you get it right.
